Exclusive: New outlet backed by Bill Gates will tackle climate change
An energy coalition launched by Bill Gates is backing a new publication called "Cipher" dedicated to the coverage of the climate crisis, its new editor tells Axios.
Why it matters: The outlet promises to have complete editorial independence from its backer, Breakthrough Energy, a six-year-old climate advocacy network founded by Bill Gates.
Details: The new publication will be led by Axios and Wall Street Journal alum Amy Harder, who has spent over a decade covering energy and climate from Washington D.C.
Harder, now based in Seattle, will author a weekly newsletter and will host a regular video series. As executive editor, she will oversee all editorial coverage for the outlet. She plans to hire a staff that will help launch a full website next year.
The word "Cipher” means zero. Breakthrough’s mission is to find solutions that will take society from the 51 billion tons of greenhouse gases emitted per year today to zero by 2050.
For now, the publication will be made available for free without ads or subscriptions and will be fully funded by Breakthrough Energy. Executives may consider additional ways to introduce sponsors for its events and newsletters in the future, but that's not in its current plans.
The goal of Cipher is to support Breakthrough’s mission by providing objective journalism from a global perspective about the climate crisis.
Coverage will include everything from essential technologies for clean energy — like clean hydrogen and electricity storage — to how capitalism can help or hinder the technologies needed to drastically reduce emissions.
"Consider Breakthrough Energy the driver — and Cipher the narrator," Harder writes in a manifesto describing Cipher's mission.
The big picture: The past few years have given a rise to several new upstarts, collaboratives and content-driven non-profits covering climate change and the transition to clean energy.
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